logo

logo

Undergraduate Admissions Information
Office of Undergraduate Admissions
Madonna University
36600 Schoolcraft Road
Livonia, Michigan 48150-1176
(734) 432-5339 or (800) 852-4951, ext. 5339
Fax (734) 432-5424
Email: admissions@madonna.edu

Graphic Design Major: Bach Arts | Graphic Design Minor for Fine Arts Majors | Graphic Design Minor for Non-Art Majors
Print logo
Graphic Design Major: Bach Arts    
   Major Courses (45 cr. to be chosen)    
      AHIS 4160/4260 Option (3 cr. to be chosen)    
         AHIS4160   Art History: 20th Century to Contemporary 3 cr.  Investigation of international art breakthroughs from the 20th century to the present day. Beginning with art movements that influenced the development of modernism and other “avant-garde” concepts, continuing through to contemporary expressions in the visual arts, emphasis is placed on understanding historical and cultural contexts. 
         AHIS4260   History of Modern Design 3 cr.  Investigation of the development and impact of modern design as it emerged through the Industrial Revolution of the 19th century and progressed through 20th century modernism, post-modernism, and the design trends of the 21st century. Aesthetics of modern design are analyzed, as are the philosophies and theories of the designers creating these. Students look at the relationship of design to technology, the needs of society, the environment, and industry. 
      AHIS3240   Art History: Ancient to Renaissance 3 cr.  Investigation of art making across cultures from over 250,000 years of prehistory through the time of the early Renaissance. Multicultural artistic innovations across the world are charted chronologically. Using art history as a framework, human history is reflected back to us. 
      AHIS3270   Art History: Renaissance to 20th Century 3 cr.  Investigation of innovations in artwork across world cultures from the time of the Renaissance in Italy to art made across the globe in the early 20th century. 
      ART 1010   Drawing Foundations for Art and Design 3 cr.  Introduction to drawing and two-dimensional design with a variety of media and approaches. Students explore observational and expressive drawing along with the elements and principles of art and design. No prior experience needed. 
      ART 1030   Painting Foundations for Art and Design 3 cr.  Introduction to painting with a variety of acrylic and watercolor media. Students explore observational and expressive painting techniques and learn color theory along with the elements and principles of art and design. No prior experience needed. 
      ART 1060   Printmaking Foundations for Art and Design 3 cr.  Introduction to printmaking with relief printing, silkscreen and intaglio. Students explore creative expression with each printmaking process, along with the elements and principles of art and design. No prior experience needed. 
      ART 1710   Graphic Design I (ART*/JRN) 3 cr.  Overview of the field of graphic design, with emphasis on basic terminology, process, and procedure. The elements and principles of successful graphic design are introduced and practiced through hand-rendered and digital projects. Corequisite: ART 1720, ART 1730, or permission of instructor. 
      ART 1720   Digital Imaging 3 cr.  An introduction to the uses of Adobe Illustrator. Students master key Adobe Illustrator program functions, including tools and palettes, in creating digital images. In this course students create projects that demonstrate a clear understanding of these digital visual communication tools. 
      ART 1730   Digital Layout 3 cr.  An introduction to and use of Adobe InDesign for creating clear, creative layouts of visual communications. Students master key program functions, including tools and palettes, in creating digital layouts using Adobe InDesign. 
      ART 2710   Graphic Design II 3 cr.  Exploration of the printing process and formats for graphic design. The elements and principles of successful graphic design are developed to an intermediate level of proficiency through projects that include editorial design, book design, identity branding, environmental design, and packaging design. Prerequisite: ART 1710; corequisite: ART 1720 or ART 1730. 
      ART 3740   Graphic Design III 3 cr.  Examination of advanced terminology, processes, procedures and collaborative work in graphic design. Special emphasis on advertising design formats, including ad campaigns, guerilla advertising, and promotional advertising. Prerequisite: ART 2710 or permission of instructor. 
      ART 4740   Graphic Design IV 3 cr.  Advanced-level exploration of processes and procedures in graphic design. Special emphasis on branding and identity design is achieved through individual and collaborative projects using research and conceptual skills. Development of professional quality student portfolio. Prerequisite: ART 3740. 
      ART 4960   Senior Seminar 3 cr.  All Art Department majors complete thier programs with Senior Seminar research, critical reflection, and planning for professional presentation of creative work. Course includes preparation of portfolios, presentation of a body of creative work, and required participation in producing the senior art exhibition. 
      Major electives (6 cr. to be chosen)    
         AED 3100   Visual Culture (AED*/AHIS) 3 cr.  Course scans the increasingly visual phenomena that influence the lives of twenty-first century people. Analytic tools of semiotics are used to look beyond the surface of visual communications to underlying content and motivations. 
         AHIS3350   Asian Art: India, China, Japan 3 cr.  Focused study on the paintings, sculpture, buildings, and landscape architecture of India, china, and Japan. Artifacts and aesthetics are correlated with historic, social, and cultural forces. Emphasis is on investigation of continuing traditions and new stylistic content. 
         AHIS4750   Studies in Art History 2 cr. (Not To Exceed 3 cr.)  Course allows independent research on a focused area of Art History study. Study topic, readings, research and meeting times are determined in collaboration with the instructor. Prerequisites: AHIS 3240, AHIS 3270. 
         ART 1040   Ceramics Foundations for Art and Design 3 cr.  Introduction to hand building clay vessels and sculptural forms using a variety of expressive methods. Students explore forming and glazing techniques along with art elements and design principles. No prior experience needed. 
         ART 2010   Drawing II 3 cr.  Drawing a variety of subjects, students continue to develop skills and personal approaches to creating expressive compositions while exploring tools and media. Includes introduction to drawing the human figure and alternative drawing methods. Prerequisite: ART 1010. 
         ART 2030   Painting II 3 cr.  Introduction to using traditional materials, tools and methods of oil painting. Painting from a variety of subjects including the human figure, students continue to develop skills and personal approaches to creating expressive compositions. Prerequisite: ART 1030. 
         ART 2050   Typography 3 cr.  An exploration of the history and current use of typography within the graphic design community. With introduction to terminologies, letterforms, and the uses of typography as an art form, these aspects are explored through the creation of hand-rendered and digital projects. Students are encouraged to use typography to meet specific graphic needs for specific target audiences. Recommended prerequisite: ART 1720 or ART 1730 or permission of instructor. 
         ART 2060   Printmaking II 3 cr.  Drawing from a variety of subjects, students continue to develop skills and personal approaches to creating expressive compositions with more complex relief printing techniques. Course emphasizes quality printing, experimentation and relevant aesthetics. Prerequisite: ART 1060. 
         ART 2100   Illustration 3 cr.  An overview of the field of Illustration, with introduction of the use of research and reference materials. Projects explore composition and use of different media. Students are encouraged to develop conceptual solutions to specific needs and visually communicate those solutions to target audiences. Prerequisite or corequisite: ART 1010, ART 1030 or permission of instructor. 
         ART 3150   Photoshop (ART*/BCA/JRN) 3 cr.  Introduction to a variety of image processing capabilities, with an emphasis on the development of original raster images related to art, design and motion graphics. Students learn various components of Adobe Photoshop including, image conversion, compositing, color correction, manipulating layers, working with paths, and print preparation. 
         ART 3800   Web Design for Graphic Designers 3 cr.  Students build on previous computer and design skills to master key program functions, including tools and palettes, in constructing websites. Course addresses uses of specific web-design programs such as Flash or Dreamweaver. Recommended prerequisite: ART 1720, ART 1730, ART 3150, or permission of instructor. 
         ART 4400   Independent Studio A 2 cr. (Not To Exceed 3 cr.)  Independent guided work in an expanded art discipline, experimental media or new techniques. Artistic challenges and creative goals are determined with instructor. Permission of Art Department Chair and instructor required. 
         ART 4410   Independent Studio B 2 cr. (Not To Exceed 3 cr.)  Independent guided work in an expanded art discipline, experimental media or new techniques. Artistic challenges and creative goals are determined with instructor. Permission of Art Department Chair and instructor required. 
         JRN 3130   Photography I (ART/JRN*) 3 cr.  Basic digital photography; principles of light, lenses, and composition; participation in all phases of digital work flow from initial composition to final image. Required for students seeking teaching certification with a Journalism minor. 
         JRN 3140   Photography II (ART/JRN*) 3 cr.  Further exploration of photography including digital and chemical-based imaging. Digital and chemical printing, negative development, archival and fine art black-and-white printing. Class culminates with a portfolio project in either print or digital media. Prerequisite: JRN 3130 or permission of instructor. 
Graphic Design Minor for Fine Arts Majors    
   Minor Courses (21 cr. to be chosen)    
      ART 1710   Graphic Design I (ART*/JRN) 3 cr.  Overview of the field of graphic design, with emphasis on basic terminology, process, and procedure. The elements and principles of successful graphic design are introduced and practiced through hand-rendered and digital projects. Corequisite: ART 1720, ART 1730, or permission of instructor. 
      ART 1720/1730 Option (3 cr. to be chosen)    
         ART 1720   Digital Imaging 3 cr.  An introduction to the uses of Adobe Illustrator. Students master key Adobe Illustrator program functions, including tools and palettes, in creating digital images. In this course students create projects that demonstrate a clear understanding of these digital visual communication tools. 
         ART 1730   Digital Layout 3 cr.  An introduction to and use of Adobe InDesign for creating clear, creative layouts of visual communications. Students master key program functions, including tools and palettes, in creating digital layouts using Adobe InDesign. 
      ART 2710   Graphic Design II 3 cr.  Exploration of the printing process and formats for graphic design. The elements and principles of successful graphic design are developed to an intermediate level of proficiency through projects that include editorial design, book design, identity branding, environmental design, and packaging design. Prerequisite: ART 1710; corequisite: ART 1720 or ART 1730. 
      ART 3740   Graphic Design III 3 cr.  Examination of advanced terminology, processes, procedures and collaborative work in graphic design. Special emphasis on advertising design formats, including ad campaigns, guerilla advertising, and promotional advertising. Prerequisite: ART 2710 or permission of instructor. 
      ART 4740   Graphic Design IV 3 cr.  Advanced-level exploration of processes and procedures in graphic design. Special emphasis on branding and identity design is achieved through individual and collaborative projects using research and conceptual skills. Development of professional quality student portfolio. Prerequisite: ART 3740. 
      Minor electives (6 cr. to be chosen)    
         ART 2050   Typography 3 cr.  An exploration of the history and current use of typography within the graphic design community. With introduction to terminologies, letterforms, and the uses of typography as an art form, these aspects are explored through the creation of hand-rendered and digital projects. Students are encouraged to use typography to meet specific graphic needs for specific target audiences. Recommended prerequisite: ART 1720 or ART 1730 or permission of instructor. 
         ART 2100   Illustration 3 cr.  An overview of the field of Illustration, with introduction of the use of research and reference materials. Projects explore composition and use of different media. Students are encouraged to develop conceptual solutions to specific needs and visually communicate those solutions to target audiences. Prerequisite or corequisite: ART 1010, ART 1030 or permission of instructor. 
         ART 3800   Web Design for Graphic Designers 3 cr.  Students build on previous computer and design skills to master key program functions, including tools and palettes, in constructing websites. Course addresses uses of specific web-design programs such as Flash or Dreamweaver. Recommended prerequisite: ART 1720, ART 1730, ART 3150, or permission of instructor. 
         JRN 3130   Photography I (ART/JRN*) 3 cr.  Basic digital photography; principles of light, lenses, and composition; participation in all phases of digital work flow from initial composition to final image. Required for students seeking teaching certification with a Journalism minor. 
         JRN 3140   Photography II (ART/JRN*) 3 cr.  Further exploration of photography including digital and chemical-based imaging. Digital and chemical printing, negative development, archival and fine art black-and-white printing. Class culminates with a portfolio project in either print or digital media. Prerequisite: JRN 3130 or permission of instructor. 
Graphic Design Minor for Non-Art Majors    
   Minor Courses (27 cr. to be chosen)    
      AHIS4260   History of Modern Design 3 cr.  Investigation of the development and impact of modern design as it emerged through the Industrial Revolution of the 19th century and progressed through 20th century modernism, post-modernism, and the design trends of the 21st century. Aesthetics of modern design are analyzed, as are the philosophies and theories of the designers creating these. Students look at the relationship of design to technology, the needs of society, the environment, and industry. 
      ART 1010   Drawing Foundations for Art and Design 3 cr.  Introduction to drawing and two-dimensional design with a variety of media and approaches. Students explore observational and expressive drawing along with the elements and principles of art and design. No prior experience needed. 
      ART 1030   Painting Foundations for Art and Design 3 cr.  Introduction to painting with a variety of acrylic and watercolor media. Students explore observational and expressive painting techniques and learn color theory along with the elements and principles of art and design. No prior experience needed. 
      ART 1060   Printmaking Foundations for Art and Design 3 cr.  Introduction to printmaking with relief printing, silkscreen and intaglio. Students explore creative expression with each printmaking process, along with the elements and principles of art and design. No prior experience needed. 
      ART 1710   Graphic Design I (ART*/JRN) 3 cr.  Overview of the field of graphic design, with emphasis on basic terminology, process, and procedure. The elements and principles of successful graphic design are introduced and practiced through hand-rendered and digital projects. Corequisite: ART 1720, ART 1730, or permission of instructor. 
      ART 1720/1730 Option (3 cr. to be chosen)    
         ART 1720   Digital Imaging 3 cr.  An introduction to the uses of Adobe Illustrator. Students master key Adobe Illustrator program functions, including tools and palettes, in creating digital images. In this course students create projects that demonstrate a clear understanding of these digital visual communication tools. 
         ART 1730   Digital Layout 3 cr.  An introduction to and use of Adobe InDesign for creating clear, creative layouts of visual communications. Students master key program functions, including tools and palettes, in creating digital layouts using Adobe InDesign. 
      ART 2710   Graphic Design II 3 cr.  Exploration of the printing process and formats for graphic design. The elements and principles of successful graphic design are developed to an intermediate level of proficiency through projects that include editorial design, book design, identity branding, environmental design, and packaging design. Prerequisite: ART 1710; corequisite: ART 1720 or ART 1730. 
      ART 3740   Graphic Design III 3 cr.  Examination of advanced terminology, processes, procedures and collaborative work in graphic design. Special emphasis on advertising design formats, including ad campaigns, guerilla advertising, and promotional advertising. Prerequisite: ART 2710 or permission of instructor. 
      ART 4740   Graphic Design IV 3 cr.  Advanced-level exploration of processes and procedures in graphic design. Special emphasis on branding and identity design is achieved through individual and collaborative projects using research and conceptual skills. Development of professional quality student portfolio. Prerequisite: ART 3740. 
Print logo